5 Best Fall/Winter Makeup Trends to Keep On Clock This Season

Fall and the fall/winter makeup trends are about to come. No matter how much we love summers, fall/winter is always magical for the festivals, snow, changing wardrobe, and gifts.

The cold mornings include hot chocolate, a sweater with a matching scarf, and dewy, glowing skin makeup with a gloss on the lips.

Can’t wait!

The year 2023 introduced some viral makeup trends that people followed worldwide, including the Barbie Makeup Look inspired by the Barbie movie.

And who can forget the August 2023 most followed makeup trend? Strawberry Allure Makeup Look inspired by Hailey Bieber.

Now that summers are about to end, we are ready to welcome the fall/winter 2023 season. MakeupShift decided to give its loyal readers something interesting to do this fall/winter.

Guess what? Winter Makeup Trends 2023.

In this guide, we will discuss the 5 best fall/winter makeup trends 2023 that everyone must follow this season to rock with their fall/winter wardrobe.

So, let’s get started with a cup of hot coffee!

5 Best Fall Winter 2023 Makeup Trends

1.      Velvet Skin and Natural Glow:

Natural glow makeup


This season, flawless and velvety skin is in. The trend focuses on achieving a natural and radiant complexion. Opt for lightweight, hydrating foundations that provide buildable coverage, Like the Rare Beauty Foundation.

Cream blushes and highlighters are your best friends for achieving that youthful, dewy, natural makeup look. Matte finishes take a backseat, emphasizing fresh and luminous skin.

Eyes and Lips:

Keep the eyes simple with a neutral, cool-toned eyeshadow palette and a soft eyeliner smudge. The lips, however, take center stage. Deep berry and plum lip colors are perfect for Fall/Winter and creamy, satin textures are ideal for a touch of luxury.

Pro Tip:

Use a hydrating setting spray like One Size Setting Spray to lock in your makeup and maintain that dewy finish throughout the day.

2.      Latte Makeup

Latte Makeup Look

Next, we have the very viral Latte Makeup Look inspired by none other than Hailey Bieber. We love hot Lattes in winter, right?

So, why not create a makeup look as hot as the hot latte? All thanks to Hailey Bieber for coming up with such unique makeup looks.


To create a Latte Makeup Look inspired by Hailey Bieber, you must create a natural yet sultry appearance that mirrors her signature style.

Begin with a flawless base by applying a lightweight foundation or tinted moisturizer that matches your skin tone. Blend it well to create an even canvas using a soft makeup sponge like the Real Techniques Beauty Blender.

Eye and Lips:

For the eyes, opt for warm, earthy tones such as caramel and mocha. Start by applying a matte eyeshadow in a soft brown shade over your eyelids, then add depth to the crease with a slightly darker hue.

Define your eyes with a thin line of brown eyeliner and finish with several coats of mascara to achieve Hailey’s luscious lashes.

Hailey’s brows are typically well-defined but natural, so use a brow pencil or powder to fill any sparse areas while keeping them soft and feathered.

Hailey often goes for a matte nude shade or a soft brownish-pink hue for the lips. Line your lips with a neutral lip liner like the Nyx Mauve Lip Liner, and then fill them in with a creamy, matte lipstick that matches your chosen shade.


For the cheeks, choose a warm-toned blush that mimics a sun-kissed glow. A subtle bronzer can also contour your cheekbones and add dimension to your face.

To finish the look, dust a touch of highlighter on your cheekbones, the inner corners of your eyes, and the bridge of your nose for a radiant, dewy finish.

3.      Cloud Skin Makeup

Cloud Skin Makeup

Creating the coveted Cloud Skin Makeup look involves achieving a soft, ethereal complexion that mimics the delicate texture of a cloud.


Prepping your skin with a hydrating primer to ensure a smooth canvas. Then, apply a lightweight, dewy foundation or tinted moisturizer that matches your skin tone. The key here is to maintain a sheer and natural finish, so don’t overdo it with the product.

Next, use a light hand to conceal imperfections or blemishes with a creamy, oil-free concealer. Avoid heavy, cakey coverage, as the goal is to keep the skin looking fresh and luminous. Skip or use the powder sparingly, concentrating mainly on the T-zone to prevent excessive shine.

Eyes and Lips:

For the eyes, keep them soft and dreamy. Apply a subtle wash of neutral eyeshadow shades like soft pinks, peaches, or light taupes. Define your lash line with brown eyeliner and add a few coats of mascara to open your eyes.

For lips, apply a lip balm,  shiny lip oil like LA Colors Lip Oil, or sheer, glossy lipstick in a nude or soft pink shade to keep the focus on your radiant complexion.


Blush is a crucial element in achieving the Cloud Skin look. Opt for a cream or liquid blush in a soft, rosy shade. Apply it to the apples of your cheeks and blend it gently for a natural flush.

A highlighter is also needed for this look; choose a pearlescent or iridescent highlighter and apply it to the high points of your face, including cheekbones, brow bone, and the bridge of your nose, for a subtle, otherworldly glow.

4.      Bold Eye Drama

Bold eye makeup

The following fall/winter makeup trend is the Bold Eye Drama. Creating a bold eye makeup look for the Fall/Winter season is a fantastic way to embrace the rich, cozy vibes of the colder months.

Eye Makeup:

Prepping your eyelids with an eyeshadow primer ensures your makeup stays vibrant and crease-free. For this bold look, choose deep, sultry shades like burgundy, deep plum, or forest green, which are perfect for the season.

Apply a matte eyeshadow in your chosen shade all over your eyelid, blending it up and out towards your crease. Layering is essential here, so add more color until you achieve the desired intensity.

Work a slightly darker shade into the crease and outer corner of your eye to create depth and drama, blending it well to avoid harsh lines.

For added flair, consider using a metallic or shimmery eyeshadow like the ColourPop Dream Lover on the center of your eyelids to catch the light and make your eyes pop.

Next, line your eyes with rich, dark eyeliner in a classic winged style or smudged for a smokier effect. Don’t forget to apply eyeshadow along your lower lash line for balance.

To complete your bold eyes, coat your lashes with a volumizing mascara or add some false lashes for extra drama.


Keep the complexion warm and matte with foundation and powder for the rest of your face, as the focus should remain on your eyes. Play with some blush and bronzer for the sculpted look, but don’t overdo your face makeup.


Since bold eyes can often make your lips appear smaller, you can choose a nude or muted lip color to balance the look, but feel free to experiment with deep berry or burgundy lips for an even more dramatic statement.

5.      Temptress Matte Lips

Bold Lips Makeup

Lastly, we have the Temptress Matte Lips makeup look in our 5 best fall/winter makeup trends list. Creating a Vampy Temptress Matte Lips Makeup Look for the Fall/Winter season is about embracing dark, sultry shades and achieving a velvety matte finish.


For your face makeup, choose a foundation formula that suits your skin type, whether it’s liquid, powder, or cream. Ensure the shade matches your skin tone perfectly, and apply it evenly across your face, blending it well using a makeup sponge or brush.

Use concealer to cover any blemishes, dark circles, or imperfections, but keep it minimal for a natural look.


When contouring and highlighting, use a matte bronzer to add subtle dimension to your cheekbones, jawline, and temples. Blend it well to avoid any harsh lines. For a radiant touch, apply a highlighter to the high points of your face.


Now, for the eyes, keep them relatively simple and neutral to ensure your vampy matte lips take center stage. Opt for neutral eyeshadows, mascara, and well-groomed brows to frame your eyes without overpowering them.

Temptress Matte Lips:

Start by exfoliating your lips to ensure a smooth canvas. Then, apply a lip balm to hydrate and prime your lips. Next, choose a deep, vampy shade that suits your skin tone, such as burgundy, deep plum, or a rich chocolate brown.

You can check our 10 Best Lipsticks for All Skin Tones.

Outline your lips for precision using a lip liner that matches the chosen shade. Fill your lips with the liner to create a base that helps your lipstick last longer.

Now, it’s time for the star of the show—the matte lipstick. Opt for a matte, long-lasting lipstick formula in your chosen dark hue.

Apply the lipstick evenly, staying within the lip liner’s boundaries. Blot your lips gently with a tissue for a perfectly matte finish, then reapply another lipstick layer.

To ensure your lip color stays put throughout the day, lightly dust your lips with translucent setting powder or use a matte lip setting spray. Finally, check and touch up your lip color as needed, especially after meals.

Final Words

The Fall face makeup 2023 season is everyone’s favorite for many reasons. The festive vibes, snowflakes, gifts, and hot lattes make this season worth loving.

Makeup trends transform from season to season, and now that summers are about to end, we are ready to welcome fall 2023, so MakeupShift decided why not introduce the best fall/winter makeup trends of 2023.

This beauty guide discussed the Winter Makeup 2023, including the viral Hailey Bieber-inspired Latte Makeup Look and Cloud Skin Glow.

Check out the complete guide and tell us which fall/winter makeup trend will be your favorite this season.

Enjoy trying out these Fall/Winter 2023 makeup trends!

Leave a Comment